May 23rd, 2012

My Painted Paddocks Invitation Suite

At last I present my own wedding invitation!

It’s funny looking back at this now, as what turned out to be an elegantly simple design, seemed to be the bane of my existence at the time of it’s creation.

As a fellow designer could understand, though I design wedding invitations every day, designing for myself proved near impossible. I found the conceptualisation of this suite the most daunting stage and procrastinated endlessly commencing the design. However, once I narrowed my ideas down, selected print processes and handpicked paper stocks, my invitation concept came together quite organically.

I used my previously produced Save The Date as a springboard for inspiration, a plantable letterpress card with custom whimsical calligraphy (which may I add, was a hit with guests). While the invitation would have a personality of it’s own, I wished to retain a tactile feel through the use of luxurious and unexpected paper stocks. As with my Save The Date, I went for loose typography setting a casual tone.

Set in Sunshine Coast’s Hinterland, I thought it playful to include the pineapple as a motif, which I incorporated into the styling of the event by purchasing 100 baby pineapples to intertwine with our floral arrangements.

Being a destination wedding, with events either side of the big day, I had extra information to include with my formal invitation. To house components neatly, I utilised Zed & Bee’s custom Pocket Fold knife line to create an envelope in gorgeous wood grain paper imported specially.
To complement the envelope’s tan hue, I selected a 100% cotton stock for my components.
The Pocket Fold was sealed with an ivory ‘pineapple emblem’ wax seal and housed in a matching silk lined envelope with whimsical calligraphy.

So there it is, a wonderfully over the top solution (exceeding most budgets) that couldn’t have been more fitting for my husband and I and our wedding theme. It was the perfect solution for an invitation designer, whose aim was to exceed guests’ expectations and generate excitement for a fabulous wedding weekend. Job well done, if I do say so myself!

x Bee

See wedding pics here and on Sunday Collector.